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From Stigma to Stardom: Why Astrology Is Winning Over Millennials
Market Overview
In 2024, Astrology Market was estimated to be worth USD 14.30 billion. With a compound annual growth rate (CAGR) of 6% from 2025 to 2034, the astrology market is expected to increase from USD 15.16 billion in 2025 to USD 25.61 billion by 2034. Growing mobile astronomy apps and more individualized astronomy sessions are the main factors propelling the market's growth.
Key Growth Drivers of the Astrology Market
Several factors contribute to the growth of the astrology market:
Increased Focus on Mental Health and Wellness
In recent years, self-care and mental health awareness have become top priorities for individuals worldwide. Astrology offers a means to navigate personal challenges, foster self-reflection, and find clarity during times of stress. Many consumers turn to astrology as a tool for personal growth, making it an integral part of the burgeoning wellness industry.